February 7th, 2017
According to research carried out by wine merchant Jascots, the popularity of English Sparkling Wine is ever increasing, with England overtaking Spain to become the third most-listed sparkling wine producer after Champagne and Italy.
‘English wine has reached a critical point. Its high quality has been widely recognised by critics worldwide and consumers are catching on. Combine this with the recent trend toward “local food” and “craft drinks” and it’s not hard to see why demand is on the rise,’ Adam Porter, Jascots’ head of buying and marketing said at a press conference in London.
Jascots presented new research that revealed that although the Old World is still dominant, Spain and Australia are falling, and Chardonnay is on the up. This research included 240 wine lists from independent restaurants, bars and pubs, analysing nearly 19,000 wines in total.
‘Sales of English Sparkling Wine have rose by 24 per cent in the last year, and restaurant listings have increased by 27 per cent in 60 restaurants that were surveyed in 2015 and 2016’ Porter said.
France and Italy both saw their share increase last year, though Australia’s performance – perhaps surprisingly, given the positive feedback from the recent Australia Day Tasting – was disappointing.The country’s share dipped to around 4% of an average wine list – about the same as Chile and Argentina, which both saw solid gains in 2016.
In terms of varietals, Chardonnay increased its position as number one white variety, with 24% of the share, while Sauvignon Blanc saw a backlash, declining in popularity. Champagne declined, and listings of English sparkling wine increased significantly.
Porter Added ‘Most people just list one prosecco,’ ‘There’s an opportunity to let people trade up by offering a range, without affecting other premium sparkling wines.’
Jascots recently expanded its English portfolio to include both sparkling and still wines from six homegrown producers: Harrow & Hope from Buckinghamshire, Nyetimber, and Bolney Estate from West Sussex, Three Choirs from Gloucestershire, Lyme Bay from Devon and Sixteen Ridges from Worcestershire.